Fast Forword Business

This photo is credited by the website of Alibaba Alibaba has developed a new way to solve the gap between online and offline Market. If you want to buy some product then what do you do, basically you have two option to go to the store or buy that online. There is some product you like to buy online like electronic products but there is some product for which you have to go to the retail shop. As you can’t purchase those products without touching or without any trialability factor. But Amazon has managed to solve that gap also as it opened an Online retail shop. Let’s read what can it do? In China there is a new form of a retail shop is taking its shape which is a combination of both the online and offline market. Alibaba the company best known for its e-comers market has a belief that it is the dominating era of an online market so the combine all the retail shops. Grocery stores It is working very fast even the most traditional retail shop shops are ad

Nike is the biggest sportswear company that reached a $100B company over 50 years, but wait do u know how the company started how a small idea to sell a sports shoes ended up with a large company? Let's know about it. It was the time of 1961 and Phil Knight who was the founder of Nike was just graduated from Stanford University with a great idea which was going to change his life. He was a distance runner in his early life and have an idea that what should be the sports should be like and he gradually saw that how the Japanese camera replaced the German cameras so he thought that the same thing can be done with shoes like Puma and Adidas which are extremely popular at that time. But he has 2 major problems to go on this idea neither he had any connections in Japan nor the experience of how to start a company. For that idea also he has to import shoes from Japan to America but he has no experience in it. But he can’t through his idea, he goes to Japan as a touri

Coca-Cola was made in Atlanta based company that is made in May 1886, who knows that it was the starting of one of the biggest brand in the whole world. In the beginning, it was sold in the near soda shops and in the first year it was selling 9 bottles a day ever since the company was growing successively and now it is selling 1.9B bottles a day. Moreover one of the four people is drinking this beverage as well as it is worlds most dominated beverage company in the world. They sell more than half of the carbonated soft drink and more over a larger crunch in non-carbonated soft drinks. The company holds more than 500 brands including Fanta, Sprit and relentless. On these they produce more over 3000 to 3500 products which include soda, ice, tea, and coffees, that means how good their strategies are to be the biggest brand in the drinks industry. 94% of the world's population knows Coca-Cola’s red and white logo where it spends just 10% of its revenue which $41.00

As China’s economic growth slowed down so that companies are searching the next fastest economy so invest on and India looks fit for it. IMF estimated that India will be the fastest growing economy this year where Flipcart, Walmart and different other companies like Netflix, Dunkin donuts were trying to invest in India. It is projected that India’s growth will surpass China with a growth of 7.5% this year. Let's discuss the factors affecting India’s growth. India’s population is 1.3B and is projected to grow more and by 2024 it will surpass China’s population. The big population is also very young and it is on a track to reach a high demographic dividend. This condition arises when a country working population is larger than the non-working population. By 2050 India’s working population will reach to more than 1B that in a way reason for India’s large growth where after PM Modi came into play in India it also increase successively.   In India’s growth, Modi ha

This photo is a screan sort of amazon and credited to amazon If you are a buyer of Amazon then you know that there are many sellers waiting to sell their product to you and as a customer, you have more than 1000 of product that you can see for only a single variety of product. So here is the thing you really don’t see more than 20 to 35 product to select one and buy a product but the most important thing is which product you? That product is on the top and shows as “Bestseller” are the most sold product and the sellers will do anything to do keep their product on the top. So they do 3 types of thing that will help to keep their product on top which is out of Amazon’s policies. Kick out the competitor To do this kind of activity they used to give bad reviews of the product and in the worst case they will buy and return your product. These two things will put a major breakdown of your sells. In this case what Amazon do that they either block or suspend your acco

As we all know that Amazon, who have perfectly dominated the US e-comers market as well as spread almost all over the world, have jumped with a large growth rate In 2018 from almost 5 billion to 10 billion. What is the reason behind it? Amazon has the largest market share in e-comers platform but in the first half of 2016 it started a new kind of service and that is Amazon AWS, What is a new kind of cloud solution division which is the comprised of a huge networking of servers to process, and store the large data that helps companies to work online efficiently. Amazon AWS service The cloud service used to give the full air space to different companies like Netflix, help. Amazon AWS charges on the basis of the volume, features, services they use. This makes Amazon a combination of e-comers and the cloud service providing company. In the first quarter of 2018, it grows over 49% and it generated revenue of $1.4b. It also started giving services like SAP and all so we can see it h

                With nearly 29,324 cafes across the whole world, Starbucks has become a giant company who sells coffee. It has enhanced from one single shop to an $80 billion business.in 47 years. Starbucks holds nearly 57% of the whole coffee market and it has 14000 stores in the US. The start               In 1970 three friends Zev Siegl, Jerry Baldwin, Gordon Bowker thought to get into coffee business and choose Alfred Peet as their mentor, who knows the whole coffee industry inside out.              In 1971 they started a company and they managed to provide the customers the good quality coffee beans and they started 5 different stores in the US but it was not the time for coffee as a beverage in this time coffee used to make only in houses. So the company’s initial focus was to give the customers high-quality coffee beans.                   In 1982 Starbucks hired Howard Schultz as a marketing and sales perfectional and the gave the idea to sell beverages 1983 and

                  N ike started its company in 1960 with the name Blue Ribbon Sports. The company started its positioning in the consumer's minds as a high-quality shoe designed for athletes. From the starting of the company, Nike made its value as a competitive high-quality shoe. The price was high but its value was more than the price.                Company based on the “pyramid of influence” that means a top order athlete always influence the other athlete and also the whole group. It always positioned itself as the top performers of every sport increase its value from time to time.                 Steve Prefontaine, a world-class runner and the first spokesperson for Nike, who match its brand image but this only a start for Nike. In 1985 it expanded its verity of shoes and started manufacturing shoes for football showing Mikel Jordan as its brand image or spokesperson. It revenue banged up to $100 million in that year.                In 1988 it started showing adds “

              Netflix is a very big online streaming giant all over the world and with the fact that about 70% (73 Million) of its earning is from the international market. It has expanded more over in 190 countries but it struggles to enter the large market in India.                In 2016 Netflix and Amazon prime videos launched in India to take advantage of a drastic decrease in data prices (Thanks to Jio). So the Data use which was very expensive suddenly was available to everyone at a cheaper price. More than 35 streaming platforms and thousands of websites came to the Indian market to grab the market share. India and internet Market                India has become the 2 nd internet market after China where we found that people of India are more likely to watch movies and TV show.                        Indian are watching online videos for 8 hours and 28 min each weak. That is far higher than the global average of 6 hours and 45 mins. The streaming leader in Indi

Dunkin is a very popular brand in all over the world there are more than 12000 restaurants in 46 countries but there is one country where the could not take the market share and that is India now why it is like that? In 2018 it has closed half of its stores just because of lack of profitability and operational efficiency.                In 2012 Dunkin lunches its 1 st time and merged with Jubilant food works, the franchise that helped that helps Domino’s pizza to India one of the top brands in the country. Now Dunkin started from the strategy of a heavy breakfast that starts your day, the strategy that helped it everywhere but that is western culture. Soon they realized that Indians are not that interested in routine breakfast. Indians don’t use to go somewhere special and grab their breakfast rather than they used to prefer to have a light meal in their home. The difference in consumer behavior          Taste preferences          Don’t go for heavy breakfast