Coca-Cola global strategy
Coca-Cola was made in Atlanta based company that is made in May 1886, who knows that it was the starting of one of the biggest brand in the whole world. In the beginning, it was sold in the near soda shops and in the first year it was selling 9 bottles a day ever since the company was growing successively and now it is selling 1.9B bottles a day. Moreover one of the four people is drinking this beverage as well as it is worlds most dominated beverage company in the world. They sell more than half of the carbonated soft drink and more over a larger crunch in non-carbonated soft drinks. The company holds more than 500 brands including Fanta, Sprit and relentless. On these they produce more over 3000 to 3500 products which include soda, ice, tea, and coffees, that means how good their strategies are to be the biggest brand in the drinks industry. 94% of the world's population knows Coca-Cola’s red and white logo where it spends just 10% of its revenue which $41.00 ...