Netflix struggled to penetrate the Indian market
Netflix is a very big online streaming giant all over the world and with the fact that about 70% (73 Million) of its earning is from the international market. It has expanded more over in 190 countries but it struggles to enter the large market in India. In 2016 Netflix and Amazon prime videos launched in India to take advantage of a drastic decrease in data prices (Thanks to Jio). So the Data use which was very expensive suddenly was available to everyone at a cheaper price. More than 35 streaming platforms and thousands of websites came to the Indian market to grab the market share. India and internet Market India has become the 2 nd internet market after China where we found that people of India are more likely to watch movies and TV show. ...