Fast Forword Business

Supply crunch of Nutmeg, Mace Demand Hike ·        India is a major producer of spices like Nutmeg & Mace. ·        Public awareness increases in people about these two products, like it’s use in indigenous medicine, several drugs, cosmetics, and various food products. ·        Nutmeg used in food and beverages industry, used in the preparation of meat products, soups, sauces, baked foods, confectioneries, puddings, seasoning of meat and vegetables, to flavor milk dishes and punches. ·        Mace is sold either whole or as a ground spice and is used in savory dishes. It is used to flavor milk-based sauces and processed meats such as sausages. Soups, pickles and ketchup, pickles and chutneys are also seasoned with mace. ·         Mace oil possesses almost identical "physicochemical" and "organoleptic" properties ...

Factors affecting the demands of Tanishq  products This photo credited by Tanishq website Increase in brand value Tanishq had uplifted its demand in the consumer’s mind because it comes in the market with a value of the product to get the trust of the consumers. The scheme to test the purity of the product makes the trust of the product in the consumer’s mind and that makes the brand value increases. Each jewelry shows the quality and purity so it had become an exception in demand and shows Veblen effect. Taste and performance It is a jewelry company so its target consumer is the urban Indian women. They became smart, educated and confident of handling career and family. For targeting them Tanishq has offered a wide range of new design with creativity. The design makes them comfortable and they can go anywhere wearing them. They are selective and more designs are in Tanishq that makes demand high. It also comes with lightweight jewelry in 2002 that makes women...